Blakeonomics
PISB/IEEC/BBM/CWFCU
2013 LETTER TO POTENTIAL SHAREHOLDERS
To potential shareholders:
Project
Impact South Bend, Inc (PISB) a 501c3 corporation, Impact Economic
Enterprises, Corp. (IEEC), Bethel Business Machine, Inc (BBM)
and
CommunityWide Federal Credit Union (CWFCU) has established a new
inner-city joint venture economic model which is hopefully the
beginning of a long term investment opportunity for individuals who
have traditionally been left out of the stock market investment
arena. If we are able to successfully
execute a
private gift share stock offering to raise sufficient investment
capital for Impact Economics Enterprises, Corporation (IEEC) and follow
a carefully designed 10 year business plan, we believe that the
fundamental measure of our success will be the shareholder value we
create over the long term.
This value
will be a direct result of our ability to not only build on the 37
years of successful business experience of our president and CEO,
Hardie Blake, Jr., but also in establishing a skilled board of
directors who will be responsible for the control and direction of the
Company. Our directors will represent and be accountable only to the
shareowners. The Board's primary purpose will be to build long-term
shareowner value. We have a window of opportunity to provide
communitywide free computer internet access at multiple locations with
wealth creation, debt reduction and poverty elimination training.
affordable refurbished and used computer equipment, internet access,
training and computer technology to low income households in the
inner-city and urban areas with heavy concentrations of individuals and
families who do not own computers.
Our
goal is to move quickly to extend our current position and
relationships in the inner-city while we begin to pursue the online
commerce opportunities in other areas. We see substantial opportunity
in both local and regional markets we are targeting. The
larger
national inner-city markets can also be targeted through online sales.
This strategy is not without risk: it requires serious investment and
crisp execution against established franchise leaders, but currently
the computer industry appears to focus its’ major marketing effort on
the haves instead of the have nots.
It's All About the Long
Term
We believe that a fundamental measure of our success will not only be
the jobs we create but will also be the shareholder value we create
over the long term. This value will be a direct result of our ability
to develop, extend and solidify our current target market and establish
a leadership position. The stronger our target market leadership, the
more powerful our economic model. Market leadership can translate
directly to higher revenue, higher profitability, greater capital
velocity, and correspondingly stronger returns on invested capital. Our
decisions will have to consistently reflect this focus. We first
measure ourselves in terms of the metrics BBM/PISB indicative of our
market model leadership: customer and revenue growth, the degree to
which our customers continue to purchase from us on a repeat basis, and
the strength of our service. We have invested and will continue to
invest aggressively to expand and leverage our customer base, brand,
and infrastructure as we move to establish an enduring customer
relationship.
Because of our emphasis on the long term, we may
make decisions and weigh tradeoffs differently than some companies.
Accordingly, we want to share with you our fundamental management and
decision-making approach so that you, our shareholders, may confirm
that it is consistent with our investment philosophy:
• We will resolve to focus relentlessly
on our customers.
•
We will resolve to make investment decisions in light of long-term
market leadership considerations rather than short-term profitability
considerations or short-term street thinking.
•
We will resolve to measure our programs and the effectiveness of our
investments analytically, to jettison those that do not provide
acceptable returns, and to step up our investment in those that work
best. We will learn from both our successes and our failures.
•
We will make bold rather than timid investment decisions where we see a
sufficient probability of gaining market leadership advantages. Some of
these investments will pay off, others will not, and we will have
learned another valuable lesson in either case.
•
When forced to choose between optimizing the appearance of our GAAP
accounting and maximizing the present value of future cash flows, we'll
take the cash flows.
• We will share our
strategic thought processes with you when we make bold choices (to the
extent competitive pressures allow), so that you may evaluate for
yourselves whether we are making rational long-term leadership
investments.
• We will work hard to spend wisely
and maintain a lean culture. We understand the importance of
continually reinforcing a cost-conscious culture, particularly in a
business incurring net losses.
• We will balance
our focus on growth with emphasis on long-term profitability and
capital management. At this stage, we choose to prioritize growth in
our target markets, because we believe that scale is central to
achieving the potential of our business model.
•
We will strive to focus on hiring and retaining versatile and talented
employees, and continue to weigh their compensation to stock options
rather than cash. We know our success will be largely affected by our
ability to attract and retain a motivated employee base, each of whom
must think ownership in relationship, and therefore must actually be,
an owner.
Our Team
It's
not easy to be successful because success is hard work, (when I talk
with our staff at Project Impact of South Bend, I tell them, "You can
work long, hard, or smart, but at BBM/PISB Enterprises, Inc you can't
choose two out of three"), because we are working to build something
important, something that matters to us and our customers, something
that we can all tell our grandchildren about. Such things
aren't
meant to be easy. We are incredibly fortunate to have this
group
of dedicated individuals whose sacrifices and passion is to build
BBM/PISB Enterprises, Inc.
Hardie Blake, Jr.
Founder and Chief Executive Officer
BBM/PISB Enterprises, Inc.
•
Customers Focus
From
the beginning, our focus will be on offering our customers compelling
value. Therefore, we must set out to offer our customers something they
simply could not get any other way, free stock. Word of mouth
remains the BBM/PISB most powerful customer acquisition tool we have,
and we are grateful for the trust our customers have placed in us.
Repeat purchases and word of mouth will combined to make BBM/PISB
Enterprises, Inc a seriously viable growth company.
Goals for 2010
A
big part of the challenge for us will lie in finding new ways to expand
our business, and in prioritizing our investments. We now know vastly
more about home computer sales and services, financing and collections
then when BBM/PISB Enterprises, Inc was founded, but we still have so
much to learn. Though we are optimistic, we must remain vigilant and
maintain a sense of urgency. The challenges and hurdles we will face to
make our long-term vision for BBM/PISB Enterprises, Inc a reality are
several: aggressive, capable, well-funded competition; considerable
growth challenges and execution risk; the risks of product and
geographic expansion; and the need for continuing investments to meet
an expanding market opportunity. We feel good about what
we've
done, and even more excited about what we want to do. We at BBM/PISB
Enterprises, Inc are grateful to our customers for their business and
trust, to each other for our hard work, and to our stakeholders for
their support and encouragement.
----------------------------------------------------------------------------------------------------------------------------------------------------
BBM/PISB
2010 LETTER TO POTENTIAL
SHAREHOLDERS
To potential shareholders:
Bethel Business Machine, Inc (BBM) and Project Impact South Bend, Inc
501c3 (PISB) is a new inner-city joint venture economic model which is
hopefully the beginning of a long term investment opportunity for
individuals who have traditionally been left out of the stock market
investment arena. If we are able to
successfully execute a private
placement stock offering to raise sufficient investment capital for
BBM/PISB Enterprises, Inc. and follow a carefully designed 5 year
business plan, we believe that a fundamental measure of our success
will be the shareholder value we create over the long term.
This value
will be a direct result of our ability to not only build on the 35
years of successful business experience of our president and CEO,
Hardie Blake, Jr., but also in establishing a skilled board of
directors who will be responsible for the control and direction of the
Company. Our directors will represent and be accountable only to the
shareowners. The Board's primary purpose will be to build long-term
shareowner value.
We have a window of opportunity to provide
affordable refurbished and used computer equipment, internet access,
training and computer technology to low income households in the
inner-city and urban areas with heavy concentrations of individuals and
families who do not own computers.
Our goal is to move
quickly to extend our current position and relationships in the
inner-city while we begin to pursue the online commerce opportunities
in other areas. We see substantial opportunity in both local and
regional markets we are targeting. The larger national
inner-city
markets can also be targeted through online sales. This strategy is not
without risk: it requires serious investment and crisp execution
against established franchise leaders, but currently the computer
industry appears to focus its’ major marketing effort on the haves
instead of the have nots.
It's All About the Long
Term
We believe that a fundamental measure of our success will not only be
the jobs we create but will also be the shareholder value we create
over the long term. This value will be a direct result of our ability
to develop, extend and solidify our current target market and establish
a leadership position. The stronger our target market leadership, the
more powerful our economic model. Market leadership can translate
directly to higher revenue, higher profitability, greater capital
velocity, and correspondingly stronger returns on invested capital. Our
decisions will have to consistently reflect this focus. We first
measure ourselves in terms of the metrics BBM/PISB indicative of our
market model leadership: customer and revenue growth, the degree to
which our customers continue to purchase from us on a repeat basis, and
the strength of our service. We have invested and will continue to
invest aggressively to expand and leverage our customer base, brand,
and infrastructure as we move to establish an enduring customer
relationship.
Because of our emphasis on the long term, we may
make decisions and weigh tradeoffs differently than some companies.
Accordingly, we want to share with you our fundamental management and
decision-making approach so that you, our shareholders, may confirm
that it is consistent with our investment philosophy:
• We will resolve to focus relentlessly
on our customers.
•
We will resolve to make investment decisions in light of
long-term
market leadership considerations rather than short-term profitability
considerations or short-term street thinking.
• We will resolve
to measure our programs and the effectiveness of our investments
analytically, to jettison those that do not provide acceptable returns,
and to step up our investment in those that work best. We will learn
from both our successes and our failures.
• We will make bold
rather than timid investment decisions where we see a sufficient
probability of gaining market leadership advantages. Some of these
investments will pay off, others will not, and we will have learned
another valuable lesson in either case.
• When forced to choose
between optimizing the appearance of our GAAP accounting and maximizing
the present value of future cash flows, we'll take the cash flows.
•
We will share our strategic thought processes with you when
we make
bold choices (to the extent competitive pressures allow), so that you
may evaluate for yourselves whether we are making rational long-term
leadership investments.
• We will work hard to spend wisely and
maintain a lean culture. We understand the importance of continually
reinforcing a cost-conscious culture, particularly in a business
incurring net losses.
• We will balance our focus on growth
with emphasis on long-term profitability and capital management. At
this stage, we choose to prioritize growth in our target markets,
because we believe that scale is central to achieving the potential of
our business model.
• We will strive to focus on hiring and
retaining versatile and talented employees, and continue to weigh their
compensation to stock options rather than cash. We know our success
will be largely affected by our ability to attract and retain a
motivated employee base, each of whom must think ownership in
relationship, and therefore must actually be, an owner.
Our Team
It's
not easy to be successful because success is hard work, (when I talk
with the Project Impact of South Bend, I tell them, "You can work long,
hard, or smart, but at BBM/PISB Enterprises, Inc you can't choose two
out of three"), because we are working to build something important,
something that matters to us and our customers, something that we can
all tell our grandchildren about. Such things aren't meant to be easy.
We are incredibly fortunate to have this group of dedicated individuals
whose sacrifices and passion is to build BBM/PISB
Enterprises, Inc.
Hardie Blake, Jr.
Founder and Chief Executive Officer
BBM/PISB Enterprises, Inc.
•
Customers
Focus
From
the beginning, our focus will be on offering our customers compelling
value. Therefore, we must set out to offer our customers something they
simply could not get any other way, free stock. Word of mouth
remains
the BBM/PISB most powerful customer acquisition tool we have, and we
are grateful for the trust our customers have placed in us. Repeat
purchases and word of mouth will combined to make BBM/PISB Enterprises,
Inc a seriously viable growth company.
Goals for 2010
A
big part of the challenge for us will lie in finding new ways to expand
our business, and in prioritizing our investments. We now know vastly
more about home computer sales and services, financing and collections
then when BBM/PISB Enterprises, Inc was founded, but we still have so
much to learn. Though we are optimistic, we must remain vigilant and
maintain a sense of urgency. The challenges and hurdles we will face to
make our long-term vision for BBM/PISB Enterprises, Inc a reality are
several: aggressive, capable, well-funded competition; considerable
growth challenges and execution risk; the risks of product and
geographic expansion; and the need for continuing investments to meet
an expanding market opportunity. We feel good about what
we've done,
and even more excited about what we want to do.
We at BBM/PISB
Enterprises, Inc are grateful to our customers for their business and
trust, to each other for our hard work, and to our shareholders for
their support and encouragement.